How to Create an Audio CD to Market Your Private Practice

• Why an audio CD beats business cards, brochures, and websites for marketing your practice
  
• Five steps for creating an audio CD
  
• Free and low-cost resources for creating an audio CD
  
• And more!

How to Create an Audio CD: From Zero to Product in 5 Steps
with David Steele and Jeff Herring

Just like most other things, creating an audio CD is fairly easy once you know the steps. In this fun and fast paced seminar, David and Jeff teach you everything you need to know to create audio products.

In just one hour you learn:

Step One: Identify biggest possible problem or goal of target audience and craft compelling title

Step Two: Write article or white paper to clarify and refine your thinking. Use steps and bullet points.

Step Three: Record content by giving seminar, or have someone interview you, or read from transcript

Step Four: Create audio file for CD by editing content (verbal clutter, noise), break into tracks, add transitional music

Step Five: (the hardest) Burn CD and send to duplication service

And, of course, much more!

We will also talk about related issues such as label design, packaging, distribution and fulfillment.

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