How to Get On Radio

Getting on the radio and being asked back is sometimes shrouded in mystery. Learn how to "crack the code" to marketing yourself and your services on the radio. Sara and Jeff have worked together for 10 years, doing a twice weekly segment on the number one morning show on the radio.

In this program you learn:

• How to approach program directors and DJs with your expertise
  
• What radio hosts are looking for in a guest
  
• Topics that appeal to listeners
  
• What to say when you are on the air - how to talk in "useful sound bites"
  
• How to provide "useful but incomplete" tips and tools
  
• The one secret that almost no one does that will make you a favorite guest
  
• What to never say when you are on the air
  
• How to get asked back over and over

See also supplementary article 7 Reasons Radio Rocks

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